With a Data Strategy Against Your Thirst for Information (4/6)

With technologies like big data or data lakes you can accumulate a lot of data. But more data does not necessarily imply more information. Before you start collecting, you should be clear about what data will help you how and which data you will need. The Data Strategy canvas supports you in this process.

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Datentreiber Kundenkontaktpunkte Canvas an Mauer

Measure What Counts Where It Counts (2/6)

With data, analytics and data science, many things can be measured. But not everything you measure actually contributes to your customers' success. The Customer Touchpoints canvas keeps you on track.

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Start with Smart Goals and the Right Analytics (1/6)

A basic understanding of tools and methods of data science and analytics as well as a solid methodology are the basis for developing your data strategy. Start your journey with this article in our six-part series of articles.

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